Friday 24 August 2012

Pronovias Opens In Michelangelo Towers Mall

Spanish bridal company Pronovias makes their South African debut, bringing bridal couture to the prestigious fashion precinct of Sandton. The much awaited Pronovias flagship store has opened in the Michelangelo Towers Mall, Johannesburg. 

Pronovias is a leading international bridal company with stores in over 75 countries.  The Pronovias Group is a family founded and run business who still manages their own operations and expansion with an international team of 738. Creative Director Manuel Mota and a team of more than 70 creative’s, design around 650 different wedding gowns and cocktail dresses as well as more than 2,000 accessories for all the Pronovias Group brands each  year. One of the pillars of the company is their capacity for innovation and trend-setting which has made the Group’s products stand out above the rest in the international market. 

The Sandton flagship store is sprawled over 1000 square meters featuring spacious dressing rooms with an abundance of light, lavish mirrors, and enough space for your family and friends to enjoy a glass of Champagne while you try on the finest in bridal couture. The store will carry gowns from the brands luxurious designs, plus, featured collections from designers; Ellie Saab and Pronovias Creative Director Manuel Mota. A friendly team of consultants provide expert advice while all the effort is made to provide a tranquil and relaxed environment for the bride and her team. 

Each bride is treated in a way to meet her individual needs for her big day! During the 90 minute appointment, the bride selects the gowns she likes, and is then taken into a private fitting area designed for a princess. The fitting room is adorned with white Italian-designed furniture and a 2.5 meter long under-lit catwalk, it is a truly once in a lifetime experience designed to make any bride-to-be feel like royalty. 

The chosen wedding dress style is then ordered from Spain in the exact size required and when arriving in South Africa, if necessary, is altered by the experienced seamstresses in the Pronovias offices. Unlike most international bridal companies, the Pronovias appointments are free of charge, however bookings are required. 

Each bride has the right to luxury and excellence, thus Pronovias has a variety of wedding gowns ranging from R10 000 all the way up to R200 000. Cocktail dresses, mother-of the bride and bridesmaids dresses range from R3000 to R15 000 depending on style and fabric. 

For more information please visit or call the Pronovias store on (011) 784 2000.

From The Desk Of: Janna Koppel Public Relations |  

P.S I went through their 2013 collection and it kinda made a little sad. Such opulent beauty have that sort of effect on me, the gown just look STUNNING! The store will have Ellie Saab on the rails, how HAUTE!!! Who feels like heading to Pronovias flagship store and trying on some gowns and drink bubbly whilst at it? 

They better have some complementary bubbly on tap considering the price of those gowns! I am very keen to go check out the goodies they have, so feel free to invite me in guys for a bottle of bubbly, a bunch of white daisies, and some white macaroons! 

Speaking of which; a friend of mine is in town tomorrow and we going to the Wedding Expo this weekend. My first time that should be fun!


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