Media Release: South African Faces of CÎROC Premium Vodka

Four of South Africa’s top artists & personalities have been signed to represent one of the world’s most exclusive lifestyle brands, CÎROC premium vodka, following its launch into the South African market recently.

Similar to its international alignment, where CIROC works with top talent from around the world, the brand will be assisting these four personalities in their efforts while simultaneously raising their profiles both domestically and internationally.

Comprising the most influential and successful South African stars from across a broad spectrum, from music to fashion and style, the CÎROC Circle includes musician Da L.E.S.,

DJ Dimplez, couturier David Tlale and model/presenter Bonang Matheba.

“Together, these personalities embody the character that makes up a uniquely CÎROC experience and lifestyle. As we welcome them to a new stage upon which to celebrate their achievements, the CÎROC Circle is also indicative of South Africa’s new-found international celebration status,” says Dominic Meaning, Head of Reserve.

Having just returned from the USA where he shot his latest music video, immensely popular hip hop artist, Da L.E.S - whose tracks fill dance floors and airwaves across Africa’s hottest clubs and stations - creates music that is the perfect companion to a high-energy party style.

South Africa’s foremost couture designer - who has just shown his designs at New York Fashion Week - the enigmatic David Tlale, meanwhile, brings to life an opulent style along with attention to detail and quality.

Dynamic and charismatic model, beauty spokesperson, presenter, fashion icon and socialite, Bonang Matheba also joins the exclusive cast, with an inimitable style and persona which personifies the CÎROC lifestyle.

Renowned South African entertainer, DJ Dimplez, completes the circle. With a talent for creating energetic and vibrant celebration soundtracks, Dimplez’ singular sound is an integral part of quintessential party occasions.

With a current number one hit (“Yaya”) on 5fm, top South African entertainer, DJ Dimplez, completes the circle. With a talent for creating energetic and vibrant celebration soundtracks, Dimplez’ singular sound is an integral part of quintessential CÎROC occasions.

“These personalities will bring their charisma and star power to a wave of unforgettable CÎROC celebrations in Johannesburg, Cape Town and Durban later this year – bringing world class party style to SA,” adds Dominic Mearing.

From The Desk of: Kirby Venlet  | Celebsa | O: +27 21 433 0347 | Kirby@celebsa.com

Media Release: David Tlale Brings Feminine Allure Back Home At Mercedes Benz Fashion Week Africa 2014

Fresh off the Mercedes-Benz New York Fashion Week runway, celebrated South African designer David Tlale will soon present his critically acclaimed collection, titled Feminine Allure, when he takes to the runway on 01 November during Mercedes-Benz Fashion Week AFRICA.

On Saturday, 01 November, Tlale will send down the runway a collection that celebrates the modern African woman, with strong African traces coming through his collection, using the colourful and outspoken Vlisco prints, which is complemented by his ultra-feminine dresses in hues of paradise peach.

“This collection is about giving women back their power and equipping them with a strong sense of allure, without losing their essence and femininity,” says Tlale.  

The lines are fitted, yet structured with playful pattern engineering to accommodate architectural elements.  The waistlines are cinched, while the silhouettes go from full volumes to pencil cuts. As such, the collection fuses modern style with a retrospective look to the 50s, 60s and 70s.

“It is a celebration of a woman who’s not afraid to show her soft feminine side and yet still dares to be bold and command attention,” adds Tlale.

Tlale’s choice of fabric is always chosen with a fine eye to detail and flow. His partnership with the Dutch fashion textile brand Vlisco, has proven to be a winning formula.

Speaking on behalf of Vlisco, Roger Gerards, Creative Director said, “Our collaboration with David Tlale is meant to be as he understands the true craft of our fabrics and translates that perfectly into extraordinary creations.”

In addition to the Vlisco prints he embellished, Tlale used Egyptian cotton, wool crepe, silk crepe, brocade, silk raffia, gold lamé, chiffon, and PVC throughout his collection.

The overall collection oozes luxury, opulence and sexiness with elements of heritage coming through in celebration of the nouveau African woman.

In addition to introducing his Feminine Allure collection, Tlale will also use this opportunity to celebrate his partnership with CÎROC Ultra-Premium Vodka. This partnership sees him joining an international cast of top talents from across a full luxury lifestyle spectrum – ranging from couture, to music and film – on the CÎROC stage.

“CÎROC Ultra Premium Vodka embodies success, charisma and vibrancy, and is about “living the dream.” It is known for drawing top talents to its stage and we are delighted that David is joining the impressive list of professionals who mirror what CÎROC stands for.  We are excited to celebrate his achievements and showcase his progress on our platforms,” says Dominic Mearing, Head of Reserve.

As he presents this collection, Tlale is also happy to announce two great accolades that have come his way.

On 15 November, Tlale will be in New York City to accept one of his greatest awards, the Fashion Designer of the Year Award, presented by Applause Magazine at the African Diaspora Awards this November. This event honours top performing Africans who are making their mark on the global platform. Former recipients include the likes of Angelique Kidjo, Les Nubians, Liya Kebede and others.

In the same week, Tlale will receive yet another honour, when he accepts the African Icon of Hope Award during the African Fashion and Design Week in Nigeria.

“I’m absolutely blown away by all this recognition. I’m deeply humbled by all the love I’m getting from home. We live in a beautiful rich continent filled with plenty of inspiration. It’s important that we don’t let our history; our past and our hardships define who we are. We must to continue to tell the African story in the best way we know and paint the beautiful picture of our Motherland as authentically as we can through our creative mediums. Nobody can tell it better than we can,” says Tlale.

From The Desk of: Vista Kalipa | On-Point PR |  vista@onpointpr.co.za | 0114826155

DJ David Tlale Dropping The Beats at David Tlale Durban Fashion Fair 2013 Show

David ‘Drama’ Tlale brought all the tools to play at his Durban Fashion Fair 2013 showcase.

 Arriving in a roaring Harley Davidson, clad in all leather finished off with studded flat forms and casually strutting towards the DJ box where he laid on the beats; as the models started to trot down the runway wearing his designs.

Of course Darhling, nothing less for Miss Thang. Just when you think he cannot top his last dramatic show he blows you off your ID book with another dramatic trick. I guess that is why we love this BEREQueen and his work. Wonder what his DJ name is?

BEREKA MOSADI

Jerri Mokgofe x Clinique Spring Summer feat David Tlale

Mercedes Benz Fashion Week Joburg Aw 2014 x David Tlale

See complete collection album here: www.facebook.com/AccordingToJerri