Wednesday, 19 March 2014

Media Release | Pretty Ballerinas Launches Autumn/Winter 2014 Collection

The iconic Spanish footwear brand Pretty Ballerinas opened its first retail store in South Africa at Hyde Park Corner in Johannesburg in 2013. Pretty Ballerinas, known for its exclusive ballet flats, ballet pumps and flat shoes, are hand-made on the Mediterranean island of Menorca by the legendary MascarĂ³ family shoe business established in 1918. 
Pretty Ballerinas was launched in 2005 and today the brand has a network of over 60 stores in the major fashion capitals of the world, including London, Milan, Beverly Hills, Santa Monica, Barcelona, New York, Madrid, Sao Paulo, Montreal, Taipei, etc.

Pretty Ballerinas are a firm favourite of both stylists and celebrities and are worn by the likes of Kate Moss, Elle MacPherson, Katie Holmes, Claudia Schiffer and Angelina Jolie, to name but a few.

The Pretty Ballerinas collection comprises over 100 versions, all exclusively handcrafted with unique materials and colour combinations. Many of the styles are named after female icons and silver screen legends from the 40’s, 50’s and 60’s.

The Pretty Ballerinas AW14 collection comprises of a selection of pumps and loafers that are stylish and trend appropriate. These are an assortment of leather, pony and elegant brocade fabricated options with fluorescent inserts. The colour palette is a melancholy array of classic black, royal purple, red, olive green and electric blue. This is a sweet, romantic and pretty collection that is a statement of girlishness, class and coquettish style, perfect for the fashionista who gives preference to comfort and femininity for any season.  

The Pretty Ballerinas AW14 collection is available from at the flagship store in Hyde Park Corner. 

From The Desk of:  Janna Koppel  |Janna Koppel Public Relations |

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