Monday, 23 June 2014

Media Release : Radley Autumn/Winter 2014 Campaign




































Radley was born in the heart of London in 1988, driven by a passion for making bags for women that just “work”. The brand has evolved over the years into a British icon of affordable luxury. Radley blends creative design, quality materials and immaculate craftsmanship. They value being colourful, surprising and real to create luxurious handbags and purses that women can’t help falling in love with. Radley’s design approach is straight forward. It’s about putting women’s needs first, achieving the perfect union of beauty on the outside and function on the inside. The intelligent design, that’s Radley.

Simplicity, colour and structure lies at the heart of the Radley AW14 collection. They introduce a series of key new ranges in a confident Autumnal colour palette peppered with bold bursts of colour. The design team sought inspiration from the iconic designs that fill the London landscape, from the classic London black cab to the Victoriana of our Westminster lamp posts, from the silhouette of the iconic red London post boxes to the uniformity of a belisha beacon. The street furniture of London injected with pops of colour, making the ordinary, extraordinary.

The Bloomsbury, a striking new structured range for AW14, its streamlined simplicity in elegant and refined. The range consists of a large and medium structured grab with cross body strap, a cross body canteen, and evening clutch with adjustable strap, cosmetic case and wallet.

The Berkley, a softer more fluid shape in supple Harwood leather. Introduced in two key silhouettes in a autumnal colour palette of navy, Iava and tan. This bag is designed as a day to day companion to be well loved and age beautifully.
The Border, a Radley classic, updated this autumn with the introduction of a mini bag, postbag and clutch. The Borders simple lines and symmetry play on the lines of a classic British letter box shape. 

The Radley AW14 Collection will be available at select Stuttafords stores nationwide. For further information please call (011) 450 1156.

From The Desk Of: Janna Koppel | www.jkpr.co.za | jannakoppel@gmail.com